Steve Rayner

Darepix Online Folio

Background

Malcolm Dare is one of South Africa's foremost commercial photographers. He wanted a quietly elegant online showcase of his work...in particular to target advertising agencies.

The big idea

Film strip.

Features

Each section of the site is playfully named to include the word 'dare' and loads a full-width film strip of thumbnail images. For impact, larger images hide the film strip when opened. The site also includes a feature on Fruitart (Malcolm's recipe book collaboration with Lannice Snyman) where subtle animation of the photographs introduces the visitor to three recipes.